Happy Earth Day, eco-loving chicettes, we've gone green! Today is a day we recognize and love our Earth, but, of course, we should practice this every day (my fav tip? recycle your shoe boxes!)! In fact, I just finished a "Twitter party" (yes, call me a dork) with celeb stylist Robert Verdi and friends on how to be eco-chic - so much fun! I've received so many PR pitches in my inbox about eco this and eco that, but I found the ones posted here most relevant to you: H&M, Amanda Pearl and Louis Vuitton. Basically, you don't have to sacrifice style to be Earth-friendly these days (in fact, organic cotton is one of my fav ways of being eco-chic).
This spring, H&M has launched The Garden Collection and it is soooo pretty! (I'm actually squeezing a stress ball because it really makes me wish we had an H&M here.) It's made of organic and recycled materials and inspired by landscapes, gardens and all of that 70s hippie chic stuff. Ya know. I'm not a flower girl myself, but this collection has me longing for world peace. My favs are here - a meshed striped dress (or beach cover-up) with shorts ($24.95/$29.95) and a floral dress and cropped jacket ($17.95/$34.95). I think the simpleness of the jacket balances out the floral nicely, don't you?
Another fav of mine is this "Bead for Life" necklace ($348) by Amanda Pearl. It's made from recycled "Bead for Life" paper beads (isn't AP super-creative?). Bead for Life provides impoverished Ugandan women an opportunity to lift their families out of poverty by making beads and beaded jewelry out of recycled paper. Plus, all net proceeds from the sale of these beads are invested in programs that fight extreme poverty. I think this necklace is so cool, don't you?
In honor of the 40th Anniversary of Earth Day, 10-percent of all sales purchased on www.louisvuitton.com today only will be donated to Global Green USA. The donation to Global Green will support the Green Schools Initiative, focused on greening K-12 schools in several major United States cities, including New Orleans and Los Angeles. As part of the campaign, Louis Vuitton is sharing messages from key influencers detailing their own personal steps to protect the environment. Click here to view the current message!
[Photos Courtesy H&M/Amanda Pearl/Louis Vuitton]