Located within the Iguatemi luxury shopping center, it's laid out on one floor, and spans a total of 170 square meters, full of its colorful and patterned women's, men's, accessories and home collections.
In case you can't make it past Madison Avenue, here are the deets from the press release so you can escape to Missoni-land:
"[You] will be fascinated by a spectacular ivory-colored fringe chandelier upon entering the store. A “patchwork wall” serves as the focal point of the boutique, composed of squares done in bronze, steel and wood. Evoking the first artistic creations of Ottavio Missoni, it symbolizes the fashion house’s vibrant link between past and present. A special area will be dedicated to women’s evening wear, and also used as the VIP suite for customers preferring to shop in a quiet, and very private, environment."
Sounds like a total celeb-haven to me!
[Photo Courtesy Net-A-Porter.Com]